What Did You nThink About Chrysler's "It's Halftime America" Commercial?

I don't understand why Chrysler is spending ANY money on advertizing after what just happened and their reason for what happened. After losing my job after working at Chrysler dealerships for 32 years, and close to 800 dealerships disappearing, I was told Chrysler was downsizing and was going to concentrate on much lower production numbers. So why advertize if there are less cars to sell and no place to buy them from?