No start, fresh rebuild, help anyone?

I did confirm spark also. I am going to line up again tonight. Where should the rotor be pointed at for TDC? I think towards the front at an angle? I could try flipping 180 easily and see...

At number one on the dist. But set the timing mark about 15 before and line up the rotor to the number one on the dist. A little advance is good to have on new motor, less heat. Also check timing with a light at the break in as well, just to be sure.