I think all paper media is dying a slow death. I'm talking phone books, newspapers, magazines. I'm switching all my advertising to tv, radio, internet.
TV and Radio are dying a slow death as well. Media is becoming more and more segmented and directly targeted...TV and Radio represent the old "Shotgun Approach" to advertising and they're only viable for the largest of corporations.
Internet is where it's at now, and until something comes along to replace it, will be the only game in town.
Tony
