I'm sure this kind of thing was happening when the PT Cruiser started to trickle in to the dealers, of course not so ridiculously marked up. But you know a few were sold over MSRP.
This is the kind of thing that can kill a car for the manufacturer.
Back in 2000 I found a dealer that would sell me a Prowler for MSRP while everyone else wanted $$$ over MSRP.
No, I didn't buy it. I mean $50K for a toy, come on.
But in 2007 I found a killer deal on a 2004 SSR with only 1650 miles. I took it home with an extended factory warrantee for $29K o.t.d. It's a fun toy that can even tow my Casita