Start with cream and sugar - you'll learn to drink the coffee - then you'll get lazy about the milk and or the sugar, then you'll find out you don't care anymore - then you'll try good coffee, then you'll start liking coffee, then you'll start to get annoyed when you have to drink crappy coffee (like Starsucks)
At least that's how it worked for me :-)
(I've been digging single origin beans made via V60 Pourovers - a coffee kart opened right in front of my office and the coffee is amazing - and they get new beans all the time, so I get to try all kinds of coffee)