It was a play on the old maybelline commercial slogans that use to play on repeat in the 90's lol. I don't know why I thought about it. I was just sitting there thinking of ideas for the contest and it popped into my head and I replaced she with he and maybelline with Mopar. Its basically referencing someone seeing confidence,skill,style etc.. in you and admiring you and asking them selves "was he born this way?"....and then thinking " Maybe its because hes a Mopar guy" lol