Stop in for a cup of coffee

well. that's it. I'm officially stumped. Swamped in the new coil that is supposedly the right one this time, no spark still. Swapped out Hoppy's points dizzy for a spare that came on the other poly, still no spark at the plugs. Only thing left that I can think of is plug wires, which are also brand spanking new, though they are cheap ones. Taking a break, then gonna swap those out for a set of my 408 which runs, so I know those are good.
Got spark out of the coil wire but not at plugs? Rotor maybe?