There's almost certainly a big spliced junction before the ammeter.
If it the ammeter reads zero when the engine is running and the battery is charged, that's what's going on.
The alternator is supplying power at 14 Volts give or take some. Power flows from the highest voltage source to the where ever its asked for. The battery is only 12.5 Volts give or take, so the alternator is sending the current to the ignition etc, but we don't see it on the ammeter 'cause its not in the alternator's output line.