Why dont Millennials buy motorcycles?

From just a wee bit of research. At the 700 & 750cc level HD's prices are very comparable to Honda. Even the little 883 Sportys are right in there $wise. Get up into the Soft Tails, things get pricey. I like their 750 Street models, sporty, not a lot of chrome. The only Glide that trips my trigger is the Sport Glide, same thing, little sporty and easy on the chrome and it's price is pretty reasonable in that category. The Kawasaki tourer that grabs me is $19K and that's close to Glide $. Yamaha has Sportsterlike bikes that are comparable to Sportster $. It's not just a $ thing. The used bike market is flooded with HDs. Polaris/Victory/Indian just made a major market shift also, eliminating Victory altogether and moving to Indian, and the Indians are very retro styled. They're all feeling the pinch.