John Deere Hygard hydro/transmission fluid?

How much is the JC fluid compared to say, Dexron III, or VI? What can the JD fluid do that Dexron does not or cannot? Those are my questions.
I wouldn't say it's all that much more expensive and I have those same questions. Along with, is there more protection from using the JD product as compared to Dextron 4? Which is what I usually use.
Hyguard runs from $20 to $22 a gallon.