It is a youtube content creators event. It has bracket racing, a 275 tire shootout, grudge/call out class, monkey bike race, car show and burn out contest. It is happening at Jeffers Motorsports Park in Sikeston, Missouri on Sept. 30th-Oct. 1st. In order to compete you must have a youtube channel with a minimum of 500 subscribers by the day of the event. There will be camping at the event as well. The thing I like about it is the sense of community amongst the people involved in this event.
As with everything there have been a few instances of drama where certain people did not agree about the way it is being run but overall very little to impact the community feel.