Feel like 360 should have more power

Good morning!

Is the short block stock. The numbers suggest so, like a smog year, very low.
Yep! Those plugs show rich. Lean the carb out a step.
What is the ignition set at rod the intial?
Previous owner did not know details on the engine or cam. And I’m not sure what initial timing is set at I need to get a timing light.