Bye Bye Big Three?

Obviously the impact on the economy would be huge if one or all of the Big Three goes under.

I just think they key to their ultimate survival would be figuring out how to get people to perceive that American cars are better. Whenever people ask me what kind of car to buy, the first thing I tell them is to buy an American car. Then invariably say, "Why? American cars are terrible." The Big Three have lost the battle before people even set foot in a showroom. That's what needs to change.

IMO, the way to change that is to make cars people want but I'm not sure how to do that. Like I said, more turbo 4-cylinder cars is a good start, maybe make them rear-wheel drive. I mean how does Honda, Toyota, BMW do it? What makes buyers want their cars more than ones made by American companies? I'm not saying they are in fact better, but people perceive them to be. How do reverse the lack of confidence in American products?