Thats a good question and I don't know. I had forgotten about that.
Pop's doesent have sunroof or the electronics package and sticker was $35ish. He got it for 32ish.
Sounds like what you are saying is that you can buy them for $3K under sticker. But are they being advertised for $3K under sticker?
Just cause this said $38K, doesn't mean there was not wiggle room.
Sounds like the silver car I posted was sticker at most, since I assume the electronic and sunroof would be $3K over the one your dad got. I'm just guessing though.