You should run both. The stock line into the bottom of the radiator and then thru an auxillary trans cooler and back through the radiator and then back to the trans. You not only increase the surface area of the cooling system but you also increase the volume of the fluid. This will lower the temp of the fluid which increases the performance and longevity of the trans.
The cooling system must be up to snuff first. A 318 if it is not modified should idle all day long if it is tuned properly and the cooling system is working properly. First a 50/50 mix of ethylene glycol coolant and DISTILLED water. A functioning 16 lb. radiator cap. Any parts house can test it for you. A 195 degree thermostat. A radiator that has no debris restricting airflow through the core. The core is not clogged with rust etc...A properly sized fan with a thermostatic fan clutch and properly fitting shroud.
These are all of the factory standard parts of a stock cooling system. Radiator cooling fans can be helpful to increase airflow at low speeds. After approximately 40 mph you are forcing more air through the radiator that any type of fan can. Fans are only designed for idling and low speed driving. Now if you have air conditioning, the electric fan is always beneficial as the condenser needs lots of air to do its job.